The problem with traditional trade shows
Anyone who's attended an industry trade show knows it: you come home with 50 paper business cards in your pocket, put them on the table, and three days later you can't remember who was who. Follow-up becomes a chore, contacts get lost, opportunities vanish.
The problem isn't the number of contacts — it's the speed and quality with which you manage them in the moment.
How the NFC card works at trade shows
Hold your card to the client's phone
In less than three seconds, your complete contact details appear on their phone. No app, no typing. Works on all modern smartphones.
The client saves your contact with one tap
Your contact card opens with your name, phone, email, website and everything you've configured. One tap and you're saved in their address book forever.
You take your card back home
The card stays yours. You don't give it away, you don't lose it, you don't reprint it. Ready for the next contact, the next trade show, forever.
💡 Pro tip: configure the NFC chip with a link to a presentation page you can update in real time. Before the show add your stand or meeting schedule — after the show switch back to the standard version.
The psychological advantage
At a trade show where everyone hands out identical paper cards, wood stands out immediately. People hold it longer, show it to colleagues, remember it. You're the professional with the wood card — not one of a hundred with a white card.
Which trade shows is it ideal for
The Wood·Touch card is perfect for real estate fairs, insurance conventions, networking events for freelancers, franchising fairs and B2B sector events. Anywhere where image and first impressions matter.
Ready for your next trade show?
Order your Wood·Touch 7-14 days in advance. 45€, shipping included in Italy.
Order now